Facebook Connect, first introduced in 2009, is transforming the way people stay connected. Facebook Connect integration is amongst the most inexpensive of all social media platforms. The feature has caught on in popularity as much as the site itself. Facebook allows users to connect to other websites, blogs or businesses with their Facebook ID. The vOfficeware team can help you leverage the popularity and traffic of Facebook by integrating the feature into your site design.
With seamless logins, ability to share news feeds as well as regular feeds, websites that have already integrated Facebook Connect have witnessed a 30-40% increase in traffic as well as feedback and user engagement.
By having us integrate Facebook Connect into your site, you can:
- Increase the market exposure of your site by leveraging the popularity of Facebook.
- Benefit from a faster login experience, as users will not have to register separately with your site and will be able to use their Facebook information.
- Allow users to ‘Like’ your content, which automatically exposes your site to a larger audience due to it coming up on the user’s wall.
- Leverage the information available such as location, age and fan pages on the user’s profile to identify potential customers.
- Send special promotions and offers to users after analyzing first hand information on their preferences from their profiles.
- Create engaging contests or competitions that further energize marketing campaigns, as the news will be shared by users on their walls or even directly with their friends.
- Reach out to a wider audience by incorporating the option to readily invite their friends.
- Create brand awareness without actually advertising as when users like your website their friends will automatically be updated.
- Encourage discussions by allowing users to comment, thereby creating a platform for non-intrusive advertising.
- The “Share” widget allows users to share items or information from your blogs.
- The “Fan Box” can be installed in a website or blog to encourage readers to join the page.
- The latest “Video Uploading” widget allows you to upload videos directly from the drive.
- The “Live Stream” box can be used to share activities, events and comments in real time with your users.
- The “Comment Box” can be used to allow your readers to comment on your content including web pages or articles.